Today is my birthday. I am 21 again (for the 32nd time but who is counting) and I welcome a birthday gift from you:

1. If you have never bought one of my novels, please consider doing so (links below) and leave a review.

2. If you have read one or more, please leave a review on Amazon.com and Goodreads, particularly for Books 3 and 5.

It helps the author:

Book reviews are incredibly important for authors and the promotion of our books. It is deeply refreshing that, even in the age of the always-present screen, people seek the opinion of their friends and peers when it comes to choosing a novel.

No one outside the industry truly understands the bookseller’s algorithms (I wonder whether the booksellers do themselves), but there is a consensus that reviews play a positive role and this leads to more exposure and higher rankings.

These algorithms also influence the important linking between novels. Further down a book’s page, you will see something along the lines of “If you liked this book, you might also be interested in….” It is a huge bump for a rising author to be linked to one of the bestsellers and I have experienced this bump myself.

Reviews have a vital impact in Goodreads (now the largest book club in the world – 25 million readers in 2014) where they help an author get discussed on review sites, blogging groups, and discussion lists. It is also important to note that reviews from Goodreads are often syndicated and this can be a huge step for an author (ask E.L. James who wrote this obscure book 50 Shades of Grey that was reviewed by a group on Goodreads and…)

By the way, when you do write and read reviews on books, please take a few seconds to ‘Like’ the other reviews you agree with. This also gets bundled up in the algorithms.

If you are an author or an aspiring one, leaving reviews helps you improve how you judge a novel helping you avoid some of the many writing pitfalls. It creates goodwill among other authors and can provide legitimacy to their platform.

Writing thoughtful reviews also influence others to do likewise and a snowball effect is not uncommon. By writing a review, you might encourage others to do so.

It helps the reader:

In fact over 85% of Amazon kindle users say that they read the reviews before buying a book. A solid list of book reviews help other readers determine if the book is for them.

I saw on a website recently a mime that said Friends don’t let friends read bad books. It was a way to encourage people to leave reviews and help their peers uncover the golden nuggets that are buried among the mass of books being published today.

Often comments left by thoughtful reviewers covers areas not mentioned in the marketing blurb.

The bottom line is that more reviews lead to more exposure, higher book rankings and more sales. Supporting an author earns quality karma for when you pass to the great library in the sky. Helping them on their birthday, even more so!

 

By the way, you do not have to prove you have bought the book to leave reviews on Amazon.com and Goodreads. If you checked it out at the library or received it from a friend, you can still participate.

Leaving or liking a review doesn’t cost anything but a few minutes of your time and it makes a huge difference to the reading and writing community. It will make a huge difference to me.

Thank you for all your support along the way. If you weren’t reading my books, I wouldn’t be so motivated to write them.

 

elfwriter

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Alon Shalev is the author of the 2013 Eric Hoffer YA Book Award winner, At The Walls of Galbrieth, and four more novels in the Wycaan Master Series – all released by Tourmaline Books. From Ashes They Rose, is the latest in the series. The story continues.

Shalev is also the author of three social justice-themed novels including Unwanted Heroes. He swears there is a connection. More at http://www.alonshalev.com and on Twitter (@elfwriter). Hang out with Alon on Google+