Stuck Between A Forest and a Big Corporation.

Tourmaline Books has agreed to upload the ebook versions of the Wycaan Master series to Smashwords making it available for all tablets and ebook platforms. Up until now, you could only buy the electronic version of the novels through Amazon and read them on a Kindle app.

This decision was made as a concession to me rather than based upon any viable business strategy. Amazon offers a wonderful deal for the publisher and author to go exclusive with them – higher royalties, opportunities for exposure through various marketing campaigns, and, of course, the name of the biggest book store in the world. Varying sources have Amazon dominating over 70% of the book market.

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There is a love/hate relationship between Amazon and the publishing world and there are plenty of articles covering this. Balancing this, as mentioned, Amazon has offered a business model that helps smaller publishers and independent author. One of my fellow writers once said – If you succeed with Amazon then you will think they are great. If you are not succeeding, well, it is nice to have someone to blame.

I have written extensively about my passion for ebooks. It is easier to read for those of us who have acquiesced to reading glasses, easy to carry a library around when traveling, and being instantly able to buy the next book in the series. It also helps those who cannot pay $25 for a hardcover.

But more than this, it is a decision about humanity’s future on this planet. Hopefully, you believe in climate change, but even those who don’t usually acknowledge that we need lots of trees in order to … well breathe.

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I am not dissing the tree book. I collect signed hardcovers of my favorite authors and these books adorn every corner of our house. For a guy who suffers from dust allergies, this is quite a compromise and I love having them there.

Amazon has been nothing but good for me. It has highlighted my books on several occasions, twice leading to a huge surge in sales. However, I am wary of any monopoly. Having lived for two decades respectively in two small countries, I enjoy that there is plenty of competition in the US, that companies are forced to offer high levels of product and customer service, and that the consumer always has a choice.

I do worry that Amazon has considerable power when you are part of the exclusive program, though I do not subscribe to the many stories that circulate. One of my friends, a member of the California Writer’s Club (CWC) and a successful Amazon author, once said that Amazon has rules, and everyone who signs on, agrees to them. In her opinion, those who break the rules and are discovered are the ones who are bitter, as it is difficult to make your case. I’m not sure if this is different from any other business transaction.

Having said all this, I do love Smashwords. Its founder, Mark Coker, is a Bay Area legend and visionary in the book community, and unselfishly offers himself to speak at book clubs, conferences, writers groups, and CWC events. The link above takes you to articles he has written for The Huffington Post).

The technology is simple (for the low tech individual like me I mean, not the engineers who designed it, I’m sure) – the author/publisher submits a ‘clean’ manuscript, which is put through their “meat grinder” which produces ebooks compatible with all the industry ebook platforms. Given that Smashwords is from the Bay Area, I am sure it produces only gluten-free editions!

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Whether the decision to work with Smashwords will make Tourmaline Books more money or not remains to be seen, but I appreciate their flexibility to allow me to continue to expand my ebook market and make an environmental decision that supports diversity within the market. I deeply appreciate they respect my values.

The future is bright for ebooks. It needs to be. As far as we know, Earth is the only planet with literature.

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For those of you interested in my books and read with eReaders other than Kindle, the Wycaan Master series can be downloaded by clicking on the relevant book title:

At The Walls Of Galbrieth – winner of the 2013 Eric Hoffer YA Book Award,

The First Decree

Ashbar – Wycaan Master Book 3

Sacrificial Flame

From Ashes They Rose

Calhei No More.

However you read the Wycaan Master series, I thank you for your readership and fellowship.

Happy 2017,

Alon

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Alon Shalev is the author of the 2013 Eric Hoffer YA Book Award winner, At The Walls of Galbrieth, and five other Wycaan Master books all released by Tourmaline Books. Calhei No More is the final novel in the series and was released in November 2016.

More at http://www.alonshalev.com and on Twitter (@elfwriter).

Return of the Writer

It has been over three months since my accident and over three months since I can finally sit at my desk, my leg at an angle that is relatively comfortable. Many people assumed that the time away from work was probably an excellent opportunity to write. It never happened: the drugs, the pain, and the depression, meant I was unable to create. Sure I could tweet and blog, and ensure that we kept the launch of Calhei No More to the rearranged schedule, but I discovered writing apparently needs a certain energy.

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Apparently? You would think that after nine novels (and a couple of others unpublished) I would know that by now, but I don’t. Writing (the creative aspect of penning new material) has always come easy for me and I find time early in the morning, late at night, on the plane, etc. I have always claimed that I can write anywhere and under almost any conditions. Once I am in a rhythm, I can produce 100,000 words in a hundred days – to quote Anne Lamott as a “shitty first draft” – and I will write most of it at my desk, which is in the kitchen shared with three other humans and a dog. I swivel my chair around and, voila, I am at the dinner table, ready to play father/husband/slave to said canine.

I was excited last weekend to sit, for the first time since the accident, without the brace on my leg at my desk. I fondly cleared the accumulated detritus and wiped down the grimy keyboard. Then I sat down and wrote a chapter in about 90 minutes – old style.

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I can’t speak for the quality of the chapter, but even if it all gets cut, the exhilaration of that time was worth it: kind of how one feels after a good gym workout, delivering a great speech or presentation, reaching the top of a summit, or any task that requires muscle or memory retention, constant practice, and focus.

There are no excuses for not writing if you want to become an author and remain relevant. I have always been skeptical of people who need their writing hut in the middle of the forest, smudged for good energy, and the moon in a specific phase, but when I sat at my desk for the first time in three months, it felt good.

Old muses flowed, writing muscles flexed and I became so happy. I cannot yet work out, walk my dog, or play tennis with my boys. That will come with patience and disciplined attention to the physical therapist. But the author in me is an integral part of who I am.

And the author is back!

Happy MLK Day to all. 

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Alon Shalev is the author of the 2013 Eric Hoffer YA Book Award winner, At The Walls of Galbrieth, and five other Wycaan Master books all released by Tourmaline Books. Calhei No More is the final novel in the series and was released in November 2016.

More at http://www.alonshalev.com and on Twitter (@elfwriter).

Happy Birthday, Professor Tolkien.

Today is the old professor’s birthday. He wrote novels that inspired a generation and more to pick up a book and get lost in its tale. He encouraged young people to read in general and learn to love fantasy.

But his work went beyond the pages of The Hobbit and Lord of the Rings. One of his greatest achievements was to create an entire language, and I have it on good authority, that the elves in particular, really appreciate this. We have seen over the years that people have learned it to a level of writing poetry and …

I’ve never been a big weather fan but Tamati Coffey receives my Weather Forecaster of the Week. I think you’ll understand why.

Mr. Coffey – I believe Professor Tolkien would be proud.

And how can we end this blog without wishing the professor a happy birthday … in elvish. Thank you to Petri Tikka for this rendition. After checking who is in hearing range, please feel free to sing along.

 

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Alon Shalev is the author of the 2013 Eric Hoffer YA Book Award winner, At The Walls of Galbrieth, and five other Wycaan Master books all released by Tourmaline Books. Calhei No More is the final novel in the series and was released in November 2016.

More at http://www.alonshalev.com and on Twitter (@elfwriter).

 

 

 

Roll On 2017

Dear Readers,

This is my first blog post of 2017 and I am sitting here feeling full of gratitude and pride. Five years ago, I sat with my family drinking hot chocolate and peppermint mochas in a local coffee shop and we each wrote down our goals for the year. 

I made the commitment to spend serious time writing an epic fantasy series and building a platform to promote my work. I had written rough drafts of At The Walls Of Galbrieth and The First Decree, and my boys had an expectation that, as in the preceding two summer vacations, I would have a manuscript to read around the campfire in another six months.

At The Walls Of Galbrieth was published by Tourmaline Books in November 2012 and went on to win the 2013 Eric Hoffer YA Book Award. Now, five years later, six beautiful novels adorn the shelf above my writing desk. I admit, I occasionally peek up and wonder if they are real.

They are – because I received such amazing support from readers all over the world, it just never occurred to me to stop. Every review, every email, every comment on my elfwriter blog is immense gratification.

It has been a tough year in many respects. Many wonderful people have died. In fact, the day after Calhei No More was released, my father-in-law passed away. I know he would have taken great pride that I completed the series as promised, but I had no desire to celebrate. An election happened that has left many of us profoundly uneasy. And three months ago, I suffered a bad accident that I have still recovering from.

But I also feel profoundly lucky: a wonderful soul mate, great sons, and incredible friends. I am blessed to work for a human rights organization that strives to protect the rights of some of the most marginalized people in the world and to eradicate poverty in the developing world. It is a demanding job, but one that inspires me and provides a wonderful balance to the escapism of Odessiya, to my elves and dwarves.

The injury to my leg, which should have ironically afforded me more time to write, presented me with the first experience of writers block. It’s behind me, even if I am still on crutches, and I am back to my regular output.

Over the next year, Tourmaline Books will publish the two trilogies on various other platforms. As I write this, the first series is now available on every digital platform through Smashwords. Click on the link for each book.

At The Walls Of Galbrieth

The First Decree

Ashbar – Wycaan Master Book 3.

So what’s next? I am editing another novel, an adult magical realism story that I am very excited about. For more information, please click here

I will continue to reach out to readers. Your comments and feedback are an inspirations for me. My blog – Elfwriter.com – continues to attract a steady group of equally passionate and committed group of epic fantasy connoisseurs. I love your comments and the highest compliment is when you send a blog post on to friends.

Almost 75,000 people follow @elfwriter and @alonshalevsf on twitter and many retweet or favor a blog post. People often comment with their own experiences or when a post has touched them. I treasure these moments as we build a community together.

I want to thank the Berkeley Writer’s Group who, while most do not read fantasy, nonetheless offer advice and guidance each week. There is so much that can be said about a group who are simply meeting to support each other and we have done so over 500 times! I hope I was able to contribute and help them as I received their support.

A large part of my success is due to the support of a team of amazing professionals. Monica Buntin is not just an editor, but also a teacher. William Kenney, an accomplished fantasy author in his own right, designed a masterful series of book covers. I am so proud when I set the books out on a table at a conference or speaking engagement.Jeny Reulo and the folks at Fast Fingers will not compromise in their commitment to create the perfectly formatted book. cwc-fremont-book-fair-2015-v3

And my deepest thanks is to my family who suffer the author who slips into another world, where the quest to free the races of Odessiya often take precedence over the dirty dishes and the laundry whose destiny to be ironed, folded and put away into drawers often takes longer than training a Wycaan elf! 

Finally thank you to all who read my books and blog posts, who retweet and favor, who comment and point out mistakes, who offer guidance and advice, who are part of an extended family, enjoying the ride together.

Life is a journey and while we each walk our own paths, our lives are enriched when these paths entwine and interconnect.

So let’s raise a tankard or goblet to noble quests, elf bows that never miss their mark, a free Odessiya, Wycaan Masters, and most important, to good friendships around the fire, quaffing ale and smoking healthy pipe weed, and telling wonderful stories.

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Wishing you a year of health, happiness and friendship. Thank you for being a part of my journey.

Alon Shalev – elfwriter

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Alon Shalev is the author of the 2013 Eric Hoffer YA Book Award winner, At The Walls of Galbrieth, and five other Wycaan Master books all released by Tourmaline Books. Calhei No More is the final novel in the series and was released in November 2016.

More at http://www.alonshalev.com and on Twitter (@elfwriter).

 

Do It For The Trees!

Did you wake up this morning the proud/confused/intimidated owner of something small, electrical, and vaguely rectangular? Did you smile meekly last night while your loved ones looked on with bated breath as you apprehensively ripped open the packaging and did they cheer and clap their hands welcoming you into the technological age? images-3

And did they notice when you reached for that glass of single malt and took a gulp instead of a sip? Thousands of years in the future, archeologists will discover that man had a propensity to collect random items and leave them in their boxes. Often, they will propose theories to skeptical crowds, these gifts ran off of some obtuse energy source which was, no doubt very rare, since these gadgets seem to be hardly used.

Furthermore, they will note, primitive humans had a propensity to acquire the same gadget with slightly better features despite barely understanding the gadget’s predecessor.

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Have another sip of scotch. Oh, I forgot it is the morning after. Well you can always lace your cereal if you do it discreetly.

We are all entering the technological age, whether through brave adventurism, or without choice. You might as well take a deep breath and plunge in. Who knows, you might actually enjoy it.

Such things as cell phones and iPods seem to be accepted by all but a brazen few, even if the desire for the latest phone has nothing to do with actually making a call. The battle, for now, is over the tablet. The world (at least those of us who don’t need to worry about the little things like a roof over our heads, food at our next meal, or what’s in the water supply) is divided into three groups.

1. Embracing the technology. These people don’t just read on their iPad, Kindle or Nook, they embrace it, often with an annoying missionary zest. They don’t take it out of their bag at the coffee shop or on the bus, they brandish it, like a mighty sword from days long past.

They are liable to chastise you, often in a smug, sympathetic way, as you balance your hardcover on your lap. “Oh,” they whine in true Bob Dylan style, “How many trees does a Luddite reader fell…” When dealing with these people, it can be advantageous to note that the hefty hardcover has a distinct advantage over the light, sleek screen – it is far more effective when you take a swing at aforementioned pretentious individual.

2. Luddite Conviction. No way! We are already spending too much time on screens. A book is more than just words on paper. You can smell it, feel the page crackle as you move through the novel, feel the weight of the author’s perseverance as you hold his/her masterpiece in your hand… And then the classic, yet oft-doomed line: It will never catch on.

3. Dithering in the Middle. There is some middle ground. I have to admit that I love my Kindle. It is light, convenient, and I get a kick about the environmental aspects. However, I do also miss the feel and smell of the book. I love the art of a well thought out book cover, and I also love reading while soaking in a hot bath. My bookshelves are an important part of my identity in our house and I hope sets a certain tone with my family.

So, some Advice for The Morning After:

Firstly: Don’t Panic! Take a deep breath, slowly unwrap the gadget and take it out of its box.

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Then: Go on your computer and find either the website for the company or go to You Tube. There are some really good, simple, step-by-step videos for people like us. I know, half of my readers are men and we read instruction manuals like we ask people for directions (by the way – you might have a GPS navigator on your tablet).

Finally: Have another whisky. It is the holiday season after all. And take note: if you are reading this blog, then you have already embraced the blogosphere: the cutting edge of the Internet. You are already firmly in the 21st century, dude. YOU CAN DO THIS!

Ebooks are a revolution: They allow us to carry them around with ease, read them with backlight, pay a reasonable price, and most of all, it’s good for the trees…and our children will need trees if they are to continue reading books, whether ebooks or tree books.

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Oh, and if you did receive a Kindle, iPad, or whatever, this might be a good first book to read on your gadget (couldn’t resist!). In fact, how else can you stack up with an award-winning epic fantasy trilogy for just $9….Just saying!

Which might be a good time to share that Tourmaline Books will make the Wycaan Master series available on all digital platforms in the coming month, not just the Kindle. You can download At The Walls Of Galbrieth, here.

Happy Hols’ to you and your family.

elfwriter

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Alon Shalev is the author of the 2013 Eric Hoffer YA Book Award winner, At The Walls of Galbrieth, and five other Wycaan Master books all released by Tourmaline Books. Calhei No More is the final novel in the series and was released in November 2016.

More at http://www.alonshalev.com and on Twitter (@elfwriter).

 

 

 

The Thanksgiving Story Tolkien Never Wrote

An old Thanksgiving post, but a loved one:

During the later days of Middle Earth …

King Aragorn was fascinated. One of his emissaries had just returned from a land far, far away, where they celebrated a festival which commemorated a group arriving to a new world and being welcomed by the indigenous people who offered them food and grain. To show their gratitude, the explorers promptly conquered the indigenous people, crowded them into reservations, and reciprocated their generosity by giving them all kinds of diseases for which the indigenous people  had no immune response, along with almost exclusive rights to gambling establishments.

Who couldn’t resist making a holiday out of this? King Aragorn marshaled his army…of caterers and executive assistants.

Two weeks later, the king entered his great hall and a smile crossed his face. His beautiful wife, Arwen, sat at one end of the table, with three handsome longhaired, blond elves with narrow, distinct features, and jeweled headbands, sitting erect and aloof to her right (family was a big part of this festival, Aragorn had been told), and three thick-shouldered dwarves to her left. The dwarves were already drinking, though the food had not been touched. He would forgive them their transgression. It was Thanksgiving after all.

Next to his end of the table sat four, diminutive hobbits, small creatures who, Aragorn knew, had big hearts. Just seeing them made him…well, thankful. Hey, he was really getting the hang of this festival!

On the other side sat Gandalf, his huge mane of hair as white as his flowing robes, his long-stemmed pipe in his mouth, though recent city ordinances meant he could no longer smoke indoors. Aragorn frowned. Gandalf had asked to bring a friend, but really, Gollum?

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All rose when they saw the King of Middle Earth enter and he magnanimously beckoned them to sit.

“My friends,” he began and then as he glanced at Gollum, he forgot his next words. “My friends…um…thank you for joining me. Welcome to the first ever Thanksgiving dinner in Middle Earth.”

A huge cheer went up from the hired, union card-carrying and adoring crowd, packed into the corner and given generous barrels of beer and non-alcoholic refined sugar (for the designated cart drivers) – another discovery from the land of Thanksgiving.

“I have taken the liberty of adapting the traditions to suit us. For example, they eat a bird that has so been tampered with, it is no longer able to fly. I decided to genetically modify a dragon, which is both an excellent source of lean protein, and a low imprint and sustainable dish, since it can heat itself.”

“Cooked?” Gollum said. “Yuck!”

“Is there a gluten-free option?” Elrond asked, sending just the right message of disdain at the idea of meat.

“Avocado,” Queen Arwen snapped, wondering why one was expected to invite relatives to this new festival.

“I use that on my skin,” Legolas said, “as you can all see.” As one, they all glared at him.

The king knew he had to move on. “Thank you to Samwise for providing us with this beautifully colored corn. Such a decorative centerpiece.”

“Oops,” said a dwarf, his mouth full.

“Bloody dwarves,” a voice said and intended only for pointed ears.

“Excuse me?” An axe was quickly brandished.

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“Splendid idea,” King Aragorn said quickly. “Perhaps you would do me the great honor of carving the dragon?”

The axe came down hard and everyone spend the next ten minutes, wiping the fat and grease from their hair, beards, and fine garments.

At least, this festival will please the dry cleaners, the queen thought.

Legolas leaned forward. “You might not have noticed but the dragon was already dead.”

Gimli slammed his tankard down, sloshing beer onto the silk tablecloth. He leaned forward brandishing a yam. “Perhaps we should check if this is soft enough to eat. We could stick it up your tight–”

“Gimli!” Gandalf shouted and the table rattled with fear. “Sit down!”

“I am sitting down!” Gimli shot back.

“Oh. Of course. Sorry.”

“I believe,” the king said, “that those who made up this festival, would go round the table and share what each of us are thankful for. I will start. I am thankful for being a king and having everyone do everything I say.”

He glanced over at the hired cheerers, who raised their glasses and cheered.

“Don’t they love me,” Aragorn mumbled to himself. He then turned to the hobbits. “Who will go next?”

Samwise raised his glass. “I be thankful that me old gaffer has a beautiful garden full of blooming roses. Oh an’ I’m thankful for me beautiful Rosie of course.”

“I am thankful for my stunning good looks, my modesty,” Legolas offered, “and the hair gel that keeps me so manicured even during the battle for Helms Deep. By the way, I did kill twice as many orcs as you, Gimli.”

“How about you, Gimli?” the king asked quickly as the dwarf glared across the table.

“Gold,” Gimli said, “and more gold,”

And off the dwarves went with their favorite song: “Gold, Gold, Gold.” But they soon got confused with the lyrics.

“What about you, Gandalf?”

“I’m thankful for Peter Jackson, who managed to make as many movies out of the thin Hobbit novel as he did from three thick tomes of Lord of the Rings. Very considerate of him.”

“Gold. Gold. Gold.

“Arwen, dear?”

“I’m just happy to have the opportunity to host such events. Tell me dear, how many of these Thanksgivings are there each year?”

“Just one, my Evening Star.”

“Thank goodness,” she mumbled into her napkin.

Aragorn felt a tug on his sleeve. “Yes Gollum?”

“Whatssss issss Gollum thankful for, you asssssk?”

“Yes, yes, I do. Please go on.”

“Thessse,” he said brandishing a long tube, wrapped in shiny red paper. “Itsss called a cracker. Pull with me pleasssse.”

Aragorn indulged him and they both tugged. There was a pop and a flash. Then a single shimmering gold piece flew into the air and Gollum deftly caught it.

“Look. A sssuprise,” Gollum said. “A ring. My precciou­–”

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He put it on and promptly disappeared.

“Oh bugger,” said Frodo.

“Well,” Aragorn said, signaling his aide to call up the entire army. “Let’s partake of this Thanksgiving feast before we march on Mount Doom. By the way, the next festival we will celebrate is the birth of a pacifist, who stood by his principles, got betrayed by his friends, and crucified by his rulers. They made so many wars in his name, I hear. I’m sure it will be a lot of fun. Tuck in everyone.”

 

Happy Thanksgiving, everyone.

Elfwriter

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Alon Shalev is the author of the 2013 Eric Hoffer YA Book Award winner, At The Walls of Galbrieth, and five other Wycaan Master books all released by Tourmaline Books. Calhei No More is the final novel in the series and was released in November 2016.

More at http://www.alonshalev.com and on Twitter (@elfwriter).

Today’s the Day! Calhei No More – Released!

It all started six years ago in 2010, a whim to engage my sons on a camping trip in an ancient redwood forest.

At The Walls of Galbrieth won the 2013 Eric Hoffer YA Book Award and a rollercoaster journey was set into motion.

It ends today with the launch of Calhei No More, available in paperback and e-book.

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Thank you for joining me on this epic adventure. Please leave reviews on Amazon and keep in touch – you can leave comments here on the elfwriter blog and on twitter @elfwriter, and I always respond on my email is anelfwriter@gmail.com.

It has been fun and sometimes tortuous – characters have a habit of not doing what they are supposed to. Writing has entered my DNA and there are various projects in the pipeline, so please keep following the blog or sign up for my newsletter (4-5/yr) here.

A big thank you to Tourmaline Books for keeping the faith, to my editor Monica Buntin, cover artist William J. Kenney, and the folks at The Fast Fingers who set the internal book matter. We’ve been together a long time and I have only reached this wonderful stage with your help and partnership.

Thank you to everyone for your readership and fellowship, your feedback and enthusiasm, and your willingness to join the Wycaan Masters to create a better world for themselves and their people. Hoping we can do the same for each other – perhaps there is not such a gap between fantasy and reality – and maybe there never should be.

Alon

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Alon Shalev is the author of the 2013 Eric Hoffer YA Book Award, At The Walls of Galbrieth, and five more novels in the Wycaan Master Series – all released by Tourmaline Books. Calhei No More, the final book in the series will be released November 15, 2016. It will all end on the Plains of Shindellia.

Shalev is also the author of three social justice-themed novels including Unwanted Heroes. He swears there is a connection. More at http://www.alonshalev.com and on Twitter (@elfwriter). Hang out with Alon on Google+