Between you and me, I’ve always been jealous and somewhat in awe of a dear friend who has a book contract with a major publisher and is a terrific writer. I never resented her achievements because I knew she worked hard to achieve her success, garnering attention through winning writing contests, traveling far and wide to speaker engagements, and generally being the lovely collaborative person that any publisher or agent would love to work with.

So I was a bit shocked when I met up with her for coffee the other day and she told me how frustrated she was with the route she had taken. I have heard many doom-and-gloom writers who are disdainful of the conventional publishing route, but to be honest, I always thought they were bitter because their books hadn’t sold as much as they had dreamed, or they were frustrated at having their considerable talents spurned by agents or publishers.

Hearing about her feeling of inertia and entrapment (my words, not hers) made me appreciate the support and belief that my small-press publishers, (Three Clover Press for the Social Justice novels, and Tourmaline Books for the epic fantasy) despite their limited resources.

But I would be lying if, when I see the beautiful hardcover books of Terry Brooks or R.A Salvatore adorning the shelves of a bookstore, I do not dream of seeing my novels displayed next to theirs, or wonder which actor Peter Jackson will cast to play Seanchai or Ilana.

 I am currently editing a magical realism manuscript with my writers’ group and have been wondering whether to try and find an agent or offer it to one of the small-presses that already support me. Every time I watch an episode of Game of Thrones or Legend of the Seeker, I decide that I will go that route.

But yesterday’s conversation had me reevaluating. I am not entirely free to initiate a particular marketing strategy and should check in with my publishers. But I always receive their blessings and usually some wise words that help me improve my idea. Most importantly perhaps, when I call, someone answers the phone. They know who I am and personally care about my writing career, not just their bottom line.

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How have you chosen such paths in your writing or career decisions? Would love to hear.

And yes, even though I have been saying for the past month and a half that it is only two weeks until the release of Sacrificial Flame, Wycaan Master Book 4…I wish to leave you with the breaking news… Only two wee– Okay. I have no idea, but I’m holding out for July. When it happens, I will let you (and the whole world) know! Promise!

Good Writing.

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Alon Shalev is the author of the 2013 Eric Hoffer YA Book Award winner, At The Walls of Galbrieth, The First Decree, and Ashbar – Wycaan Master Book 3 – all released by Tourmaline Books. Shalev is also the author of three social justice-themed novels including Unwanted Heroes. He swears there is a connection. More at http://www.alonshalev.com and on Twitter (@elfwriter). Hang out with Alon on Google+