Stuck Between A Forest and a Big Corporation.

Tourmaline Books has agreed to upload the ebook versions of the Wycaan Master series to Smashwords making it available for all tablets and ebook platforms. Up until now, you could only buy the electronic version of the novels through Amazon and read them on a Kindle app.

This decision was made as a concession to me rather than based upon any viable business strategy. Amazon offers a wonderful deal for the publisher and author to go exclusive with them – higher royalties, opportunities for exposure through various marketing campaigns, and, of course, the name of the biggest book store in the world. Varying sources have Amazon dominating over 70% of the book market.

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There is a love/hate relationship between Amazon and the publishing world and there are plenty of articles covering this. Balancing this, as mentioned, Amazon has offered a business model that helps smaller publishers and independent author. One of my fellow writers once said – If you succeed with Amazon then you will think they are great. If you are not succeeding, well, it is nice to have someone to blame.

I have written extensively about my passion for ebooks. It is easier to read for those of us who have acquiesced to reading glasses, easy to carry a library around when traveling, and being instantly able to buy the next book in the series. It also helps those who cannot pay $25 for a hardcover.

But more than this, it is a decision about humanity’s future on this planet. Hopefully, you believe in climate change, but even those who don’t usually acknowledge that we need lots of trees in order to … well breathe.

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I am not dissing the tree book. I collect signed hardcovers of my favorite authors and these books adorn every corner of our house. For a guy who suffers from dust allergies, this is quite a compromise and I love having them there.

Amazon has been nothing but good for me. It has highlighted my books on several occasions, twice leading to a huge surge in sales. However, I am wary of any monopoly. Having lived for two decades respectively in two small countries, I enjoy that there is plenty of competition in the US, that companies are forced to offer high levels of product and customer service, and that the consumer always has a choice.

I do worry that Amazon has considerable power when you are part of the exclusive program, though I do not subscribe to the many stories that circulate. One of my friends, a member of the California Writer’s Club (CWC) and a successful Amazon author, once said that Amazon has rules, and everyone who signs on, agrees to them. In her opinion, those who break the rules and are discovered are the ones who are bitter, as it is difficult to make your case. I’m not sure if this is different from any other business transaction.

Having said all this, I do love Smashwords. Its founder, Mark Coker, is a Bay Area legend and visionary in the book community, and unselfishly offers himself to speak at book clubs, conferences, writers groups, and CWC events. The link above takes you to articles he has written for The Huffington Post).

The technology is simple (for the low tech individual like me I mean, not the engineers who designed it, I’m sure) – the author/publisher submits a ‘clean’ manuscript, which is put through their “meat grinder” which produces ebooks compatible with all the industry ebook platforms. Given that Smashwords is from the Bay Area, I am sure it produces only gluten-free editions!

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Whether the decision to work with Smashwords will make Tourmaline Books more money or not remains to be seen, but I appreciate their flexibility to allow me to continue to expand my ebook market and make an environmental decision that supports diversity within the market. I deeply appreciate they respect my values.

The future is bright for ebooks. It needs to be. As far as we know, Earth is the only planet with literature.

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For those of you interested in my books and read with eReaders other than Kindle, the Wycaan Master series can be downloaded by clicking on the relevant book title:

At The Walls Of Galbrieth – winner of the 2013 Eric Hoffer YA Book Award,

The First Decree

Ashbar – Wycaan Master Book 3

Sacrificial Flame

From Ashes They Rose

Calhei No More.

However you read the Wycaan Master series, I thank you for your readership and fellowship.

Happy 2017,

Alon

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Alon Shalev is the author of the 2013 Eric Hoffer YA Book Award winner, At The Walls of Galbrieth, and five other Wycaan Master books all released by Tourmaline Books. Calhei No More is the final novel in the series and was released in November 2016.

More at http://www.alonshalev.com and on Twitter (@elfwriter).

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Do It For The Trees!

Did you wake up this morning the proud/confused/intimidated owner of something small, electrical, and vaguely rectangular? Did you smile meekly last night while your loved ones looked on with bated breath as you apprehensively ripped open the packaging and did they cheer and clap their hands welcoming you into the technological age? images-3

And did they notice when you reached for that glass of single malt and took a gulp instead of a sip? Thousands of years in the future, archeologists will discover that man had a propensity to collect random items and leave them in their boxes. Often, they will propose theories to skeptical crowds, these gifts ran off of some obtuse energy source which was, no doubt very rare, since these gadgets seem to be hardly used.

Furthermore, they will note, primitive humans had a propensity to acquire the same gadget with slightly better features despite barely understanding the gadget’s predecessor.

images-2

Have another sip of scotch. Oh, I forgot it is the morning after. Well you can always lace your cereal if you do it discreetly.

We are all entering the technological age, whether through brave adventurism, or without choice. You might as well take a deep breath and plunge in. Who knows, you might actually enjoy it.

Such things as cell phones and iPods seem to be accepted by all but a brazen few, even if the desire for the latest phone has nothing to do with actually making a call. The battle, for now, is over the tablet. The world (at least those of us who don’t need to worry about the little things like a roof over our heads, food at our next meal, or what’s in the water supply) is divided into three groups.

1. Embracing the technology. These people don’t just read on their iPad, Kindle or Nook, they embrace it, often with an annoying missionary zest. They don’t take it out of their bag at the coffee shop or on the bus, they brandish it, like a mighty sword from days long past.

They are liable to chastise you, often in a smug, sympathetic way, as you balance your hardcover on your lap. “Oh,” they whine in true Bob Dylan style, “How many trees does a Luddite reader fell…” When dealing with these people, it can be advantageous to note that the hefty hardcover has a distinct advantage over the light, sleek screen – it is far more effective when you take a swing at aforementioned pretentious individual.

2. Luddite Conviction. No way! We are already spending too much time on screens. A book is more than just words on paper. You can smell it, feel the page crackle as you move through the novel, feel the weight of the author’s perseverance as you hold his/her masterpiece in your hand… And then the classic, yet oft-doomed line: It will never catch on.

3. Dithering in the Middle. There is some middle ground. I have to admit that I love my Kindle. It is light, convenient, and I get a kick about the environmental aspects. However, I do also miss the feel and smell of the book. I love the art of a well thought out book cover, and I also love reading while soaking in a hot bath. My bookshelves are an important part of my identity in our house and I hope sets a certain tone with my family.

So, some Advice for The Morning After:

Firstly: Don’t Panic! Take a deep breath, slowly unwrap the gadget and take it out of its box.

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Then: Go on your computer and find either the website for the company or go to You Tube. There are some really good, simple, step-by-step videos for people like us. I know, half of my readers are men and we read instruction manuals like we ask people for directions (by the way – you might have a GPS navigator on your tablet).

Finally: Have another whisky. It is the holiday season after all. And take note: if you are reading this blog, then you have already embraced the blogosphere: the cutting edge of the Internet. You are already firmly in the 21st century, dude. YOU CAN DO THIS!

Ebooks are a revolution: They allow us to carry them around with ease, read them with backlight, pay a reasonable price, and most of all, it’s good for the trees…and our children will need trees if they are to continue reading books, whether ebooks or tree books.

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Oh, and if you did receive a Kindle, iPad, or whatever, this might be a good first book to read on your gadget (couldn’t resist!). In fact, how else can you stack up with an award-winning epic fantasy trilogy for just $9….Just saying!

Which might be a good time to share that Tourmaline Books will make the Wycaan Master series available on all digital platforms in the coming month, not just the Kindle. You can download At The Walls Of Galbrieth, here.

Happy Hols’ to you and your family.

elfwriter

——————————————————————————————————

Alon Shalev is the author of the 2013 Eric Hoffer YA Book Award winner, At The Walls of Galbrieth, and five other Wycaan Master books all released by Tourmaline Books. Calhei No More is the final novel in the series and was released in November 2016.

More at http://www.alonshalev.com and on Twitter (@elfwriter).

 

 

 

Dragged Into The 21st Century

Did you wake up this morning the proud/confused/intimidated owner of something small, electrical, and vaguely rectangular? Did you smile meekly last night while your loved ones looked on with bated breath as you apprehensively ripped open the packaging and did they cheer and clap their hands welcoming you into the technological age?

 images-3

And did they notice when you reached for that glass of single malt and took a gulp instead of a sip? Thousands of years in the future, archeologists will discover that man had a propensity to collect random items and leave them in their boxes. Often, they will propose theories to skeptical crowds, these gifts ran off of some obtuse energy source which was, no doubt very rare, since these gadgets seem to be hardly used.

Furthermore, they will note, primitive humans had a propensity to acquire the same gadget with slightly better features despite barely understanding the gadget’s predecessor.

images-2

Have another sip of scotch. Oh, I forgot it is the morning after. Well you can always lace your cereal if you do it discreetly.

We are all entering the technological age, whether through brave adventurism, or without choice. You might as well take a deep breath and plunge in. Who knows, you might actually enjoy it.

Such things as cell phones and iPods seem to be accepted by all but a brazen few, even if the desire for the latest phone has nothing to do with actually making a call. The battle, for now, is over the tablet. The world (at least those of us who don’t need to worry about the little things like a roof over our heads, food at our next meal, or what’s in the water supply) is divided into three groups.

1. Embracing the technology. These people don’t just read on their iPad, Kindle or Nook, they embrace it, often with an annoying missionary zest. They don’t take it out of their bag at the coffee shop or on the bus, they brandish it, like a mighty sword from days long past.

They are liable to chastise you, often in a smug, sympathetic way, as you balance your hardcover on your lap. “Oh,” they whine in true Bob Dylan style, “How many trees does a Luddite reader fell…” When dealing with these people, it can be advantageous to note that the hefty hardcover has a distinct advantage over the light, sleek screen – it is far more effective when you take a swing at aforementioned pretentious individual.

2. Luddite Conviction. No way! We are already spending too much time on screens. A book is more than just words on paper. You can smell it, feel the page crackle as you move through the novel, feel the weight of the author’s perseverance as you hold his/her masterpiece in your hand… And then the classic, yet oft-doomed line: It will never catch on.

3. Dithering in the Middle. There is some middle ground. I have to admit that I love my Kindle. It is light, convenient, and I get a kick about the environmental aspects. However, I do also miss the feel and smell of the book. I love the art of a well thought out book cover, and I also love reading while soaking in a hot bath. My bookshelves are an important part of my identity in our house and I hope sets a certain tone with my family.

So, some Advice for The Morning After:

Firstly: Don’t Panic! Take a deep breath, slowly unwrap the gadget and take it out of its box.

 images-11

Then: Go on your computer and find either the website for the company or go to You Tube. There are some really good, simple, step-by-step videos for people like us. I know, half of my readers are men and we read instruction manuals like we ask people for directions (btw – you might have a GPS navigator on your tablet).

Finally: Have another whisky. It is the holiday season after all. And take note: if you are reading this blog, then you have already embraced the blogosphere: the cutting edge of the Internet. You are already firmly in the 21st century, dude. YOU CAN DO THIS!

Oh, and if you did receive a Kindle, iPad, or whatever, this might be a good first book to read on your gadget (couldn’t resist!). In fact, how else can you stack up with an award-winning epic fantasy trilogy for just $9….Just saying!

Happy Hols’

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Alon Shalev is the author of the 2013 Eric Hoffer YA Book Award winner, At The Walls of Galbrieth, The First Decree, and Ashbar – Wycaan Master Book 3 – all released by Tourmaline Books. Shalev is also the author of three social justice-themed novels including Unwanted Heroes. He swears there is a connection. More at http://www.alonshalev.com and on Twitter (@elfwriter). Hang out with Alon on Google+