Tag Archives: Bay Area

Stuck Between A Forest and a Big Corporation.

Tourmaline Books has agreed to upload the ebook versions of the Wycaan Master series to Smashwords making it available for all tablets and ebook platforms. Up until now, you could only buy the electronic version of the novels through Amazon and read them on a Kindle app.

This decision was made as a concession to me rather than based upon any viable business strategy. Amazon offers a wonderful deal for the publisher and author to go exclusive with them – higher royalties, opportunities for exposure through various marketing campaigns, and, of course, the name of the biggest book store in the world. Varying sources have Amazon dominating over 70% of the book market.

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There is a love/hate relationship between Amazon and the publishing world and there are plenty of articles covering this. Balancing this, as mentioned, Amazon has offered a business model that helps smaller publishers and independent author. One of my fellow writers once said – If you succeed with Amazon then you will think they are great. If you are not succeeding, well, it is nice to have someone to blame.

I have written extensively about my passion for ebooks. It is easier to read for those of us who have acquiesced to reading glasses, easy to carry a library around when traveling, and being instantly able to buy the next book in the series. It also helps those who cannot pay $25 for a hardcover.

But more than this, it is a decision about humanity’s future on this planet. Hopefully, you believe in climate change, but even those who don’t usually acknowledge that we need lots of trees in order to … well breathe.

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I am not dissing the tree book. I collect signed hardcovers of my favorite authors and these books adorn every corner of our house. For a guy who suffers from dust allergies, this is quite a compromise and I love having them there.

Amazon has been nothing but good for me. It has highlighted my books on several occasions, twice leading to a huge surge in sales. However, I am wary of any monopoly. Having lived for two decades respectively in two small countries, I enjoy that there is plenty of competition in the US, that companies are forced to offer high levels of product and customer service, and that the consumer always has a choice.

I do worry that Amazon has considerable power when you are part of the exclusive program, though I do not subscribe to the many stories that circulate. One of my friends, a member of the California Writer’s Club (CWC) and a successful Amazon author, once said that Amazon has rules, and everyone who signs on, agrees to them. In her opinion, those who break the rules and are discovered are the ones who are bitter, as it is difficult to make your case. I’m not sure if this is different from any other business transaction.

Having said all this, I do love Smashwords. Its founder, Mark Coker, is a Bay Area legend and visionary in the book community, and unselfishly offers himself to speak at book clubs, conferences, writers groups, and CWC events. The link above takes you to articles he has written for The Huffington Post).

The technology is simple (for the low tech individual like me I mean, not the engineers who designed it, I’m sure) – the author/publisher submits a ‘clean’ manuscript, which is put through their “meat grinder” which produces ebooks compatible with all the industry ebook platforms. Given that Smashwords is from the Bay Area, I am sure it produces only gluten-free editions!

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Whether the decision to work with Smashwords will make Tourmaline Books more money or not remains to be seen, but I appreciate their flexibility to allow me to continue to expand my ebook market and make an environmental decision that supports diversity within the market. I deeply appreciate they respect my values.

The future is bright for ebooks. It needs to be. As far as we know, Earth is the only planet with literature.

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For those of you interested in my books and read with eReaders other than Kindle, the Wycaan Master series can be downloaded by clicking on the relevant book title:

At The Walls Of Galbrieth – winner of the 2013 Eric Hoffer YA Book Award,

The First Decree

Ashbar – Wycaan Master Book 3

Sacrificial Flame

From Ashes They Rose

Calhei No More.

However you read the Wycaan Master series, I thank you for your readership and fellowship.

Happy 2017,

Alon

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Alon Shalev is the author of the 2013 Eric Hoffer YA Book Award winner, At The Walls of Galbrieth, and five other Wycaan Master books all released by Tourmaline Books. Calhei No More is the final novel in the series and was released in November 2016.

More at http://www.alonshalev.com and on Twitter (@elfwriter).

An Author Needs His Hat

“So, what’s with the hat?” The question came from a young man in the back row of the small (but thankfully packed) room.

I had been fielding questions about plot, world-building, characters, building a series, and on being a writer, so this caught me off guard. My bad. It was not the first time I had received such a question. I was reminded of this when a twitter follower graciously allowed me to finish the day with a smile this week, posting that he couldn’t ignore a book written by an author with such a great hat. Thank you, sir.

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So, what is with the hat? I was wearing it when my sons and I wrote those first words deep in a redwood forest in 2010. Sitting at a campsite picnic table, I brandished my snow-white keyboard, doffed my hat and wrote: “In a hole in the ground, there lived a hobbit…”

Okay, I’m getting carried away. I actually opened At The Walls of Galbrieth with the words: The screams pierced his dreams and… Every summer since, I have read the next manuscript to my sons while camping, and while wearing my hat.

Reading Book 6 in the summer of 2015. End of an era.

Reading Book 6 to my toughest critics in the summer of 2015. End of an era.

Though I feel a great connection between hat and story, none of my characters actually wear a hat in the novels. Maybe I connect to it because I would simply feel too self-conscious walking around the San Francisco Bay Area with a heavy, hooded cloak and staff with the exception perhaps of Halloween.

Ironically, I am not much of a hat-wearer. Traveling to the East Coast in winter warrants a hat, and the same one I wear for camping, sits aloft my head as I fly fish. I am sure the trout take careful note of my headgear since they totally ignore my fly.

But now I have begun to take notice. The professor wore his tweed hat though not in his ancient Oxford study. Sir Terry Pratchett RIP had his splendid black fedora (hope I’m getting the title right). And I have seen other fantasy authors on twitter handles, websites, and Wanted posters.

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Neil Gaiman, in his wonderful tribute to Sir Terry, described their first meeting thus: The author, a former journalist, has a hat, but it’s a small, black leathery cap, not a Proper Author Hat. Not yet.

So here is my Wycaan Master books series by hat. Please feel free to click on each to see which book the photo features on (we used the same for Books 3 + 4).

Bookcover Trees copyBookcover Snow copy                                                                         Bookcover Ocean copyAuthor Photo Book 5 copy

Are you a fantasy author with a hat to show? Feel free to leave photo and link to your books in the comments.

Here’s to authors in hats. May our heads be ever covered, our pages full of words, and our minds ever brimming with imagination!

We are now less than two weeks from the release of From Ashes They Rose (October 1.). So please, consider investing $2.99 to preorder the ebook version. Maybe one day you can point out nonchalantly to friends over a deep red Merlot that you helped that best selling author when he was still a struggling writer.

How could I forget...

How could I forget…

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Alon Shalev is the author of the 2013 Eric Hoffer YA Book Award winner, At The Walls of Galbrieth, and four more novels in the Wycaan Master Series – all released by Tourmaline Books. From Ashes They Rose, the fifth in the series, will be released October 1, 2015. The story continues.

Shalev is also the author of three social justice-themed novels including Unwanted Heroes. He swears there is a connection. More at http://www.alonshalev.com and on Twitter (@elfwriter). Hang out with Alon on Google+

Happy Hobbit Day!

To celebrate Hobbit Day tomorrow (the birthdays of both Bilbo and Frodo), I would like to share a post I wrote two years ago after the first Hobbit movie came out. There is so much depth in the Hobbits’ simple characters, especially in relation to the others around them – wizards, kings, princes, elf lords etc., that it is an amazing tribute to Tolkien how he weaved these unassuming and lovable creatures into our psyches. This was my tribute to the old professor after the movie. 

Happy Hobbit Day!

THERE ARE NO SPOILERS ABOUT THE MOVIE IN THIS POST.

Last week I blogged about my expectation that a new generation were about to embark on an unexpected journey into the world of epic fantasy as they sat and watched the first Hobbit movie.

I mentioned with pride how my teenage son, moving into social independence, chose to see the movie with me rather than his friends. My first fantasy novel (and the three others to a lesser extent), At The Walls Of Galbrieth, was a joint project, and I identify our mutual love for the genre as one more log to grab as he flows down the river of manhood.

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We sat next to each other and whispered and compared experiences. It was everything a father could hope for.

But it was with my youngest son (10 years old) with whom I had an unexpected experience. I wish to thank the movie theatre for failing to fix the armrest between us (why does this never happen on a date?). We were able to push it up and out of the way and for three hours, we cuddled together as we watched the movie.

While my older son leaned over and whispered whenever he wanted to, I could actually feel my youngest son’s reaction by his body language. I was intrigued. I felt when he tensed, when he was amazed, when he was sad, and when he laughed.

Other people - didn't think my fellow movie-goers would appreciate the flash!

Other people – I didn’t think my fellow movie-goers would appreciate the camera flash in the middle of the movie!

As we made our way home after the movie, my youngest enthusiastically told me about how we should incorporate this or that into the fourth Wycaan Master novel. I think the Tolkien Estate might sue if we did what he was suggesting, but for the moment, I just basked in his enthusiasm.

Another epic fantasy lover. I’m not the greatest father, I know. But this evening I felt I had done my job.

Finally a shout out to Stephen Colbert. Depending on your politics, you may or may not enjoy his nightly show. But he is undoubtedly impressive with his ability to be satirical and hold his own with very high-level guests.

But he outdid himself with a week of tribute to The Hobbit. Turns out, Mr. Colbert is a major Tolkien fan. His elfish sounds polished, and his knowledge of The Professor’s work is awesome.

Colbert and Sir Ian McKellen (Gandalf)

Colbert and Sir Ian McKellen (Gandalf)

Check him out on You Tube – he has a different cast member as guest each night.

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Alon Shalev is the author of At The Walls of Galbrieth, Book 1 of The Wyccan Master series, which reached the Quarter Finals of the Amazon Breakthrough Novel Award 2012, released by Tourmaline Books. The First Decree, the sequel is due out in early 2013. Shalev is also the author of three social justice-themed novels: Unwanted Heroes, The Accidental Activist and A Gardener’s Tale. More on Alon Shalev at http://www.alonshalev.com and on Twitter (@elfwriter).

A Year Since My First Book Award

It has been 12 months since I won my first award, the Eric Hoffer Book Award for YA category, and I am still glowing from the rush of seeing my name in print on the awards page.

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I do not subscribe to the solitary writer image. I have facilitated the Berkeley Writers Group for several years, and I am an active member of the California Writer’s Group. I have a cadre of supportive writer friends and feel confident in my trajectory.

The Wycaan Master series is housed with a small publisher, Tourmaline Books, which is always gratifying and who are very supportive. But they acknowledge and encourage me to look for a bigger house.

But there was something very powerful in receiving an award. I have got close before, reaching the Amazon Breakthrough Novel Award’s quarterfinal twice. I have spoken a couple of times before packed rooms and have a wonderful relationship with readers through this blog and my @elfwriter twitter feed.

 Games of Berkeley Question from Asif

And yet, to be able to introduce myself as an award-winning author gives instant credibility and I can see this in the reaction of the poor bugger I’ve cornered.

I treasure the reviews I receive on Amazon and the emails and tweets from dedicated readers. I couldn’t help but stare in amazement when I saw a person on the BART (Bay Area train) actually sitting and reading At The Walls Of Galbrieth.

It is important to be recognized to garner the recognition and legitimacy that it gives: for your readers and especially for you the aspiring author.

Sacrificial Flame Cover Hi Res

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Alon Shalev is the author of the 2013 Eric Hoffer YA Book Award winner, At The Walls of Galbrieth, The First Decree, and Ashbar – Wycaan Master Book 3 – all released by Tourmaline Books. Shalev is also the author of three social justice-themed novels including Unwanted Heroes. He swears there is a connection. More at http://www.alonshalev.com and on Twitter (@elfwriter). Hang out with Alon on Google+

 

Elves, Dwarves and Political Activists

“You can’t be serious!” she exclaimed, wrinkling her nose as though I had just made a pass at her, or uttered a politically incorrect sentiment. “You write about elves and dwarves running from one end of the world to another killing each other and making long speeches? I thought you were a serious writer.”

In honesty, she had not seen me for a few years, and even then, knew me in the context of my more political work environment. To her credit, she recovered and apologized, and I was able to refrain from pouring my drink into her lap. It was, after all, a good scotch.

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Friend or not, intentional or not, it still hurt. I thought I had past this stage, smoothly presenting myself as ‘an author who writes in two genres’. I have practiced my opening line and it is now delivered with confidence.

I am involved in social justice causes. Even in my short eight years living in the US, I have built a fair resume of involvement. I have taken students almost every year to New Orleans, not only to help rebuild a community, physically and emotionally, but to bear witness so that the millennials will not make the mistakes we have. I have been involved in various campaigns here and abroad.  I know my local food bank well. Hey, you never had a black President before I came to the US! 

But yes, I love to lose myself in Middle Earth, Alaegasia, Westeros and, dare I add it to the list: Odessiya. It’s a nice break from the intensive campus environment to deal with stubborn dwarves and idealistic elves. While closeted in an urban concrete jungle, it is relaxing to ride a horse through ancient forests, over great ice plains, and to quaff an ale or puff a pipe (without the health risks) with good friends, all from a computer screen or ebook reader.

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 The San Francisco Bay Area is intensely populated by variety of the human species often identified by salt-and-pepper haired, wrinkled, colorful attire, and provocative bumper stickers. These aging ideologues have rich resumes of demonstrating against wars, civil rights. Watergate, and more recently, more wars, gay rights, and gun control.

While there are many who have fallen by the wayside, succumbing to burnout, those who have maintained their energy to keep demonstrating and fighting for what is right, all seem to have a secret place they go to recharge, relax, and to return energized to make the world a better place to live in. It might be literature, meditation, family, friends, food, nature … it doesn’t matter. As a friend once said: Fixing the world is a marathon, not a sprint.

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Yeah, I write about elves and dwarves doing brave acts and striving for justice and honor. Sure I write about battles and loves, about friendships and magic, about the power of nature and good fighting evil.

It energizes me, often provides clarity and vision. And if I do occasionally wonder what Seanchai or Shayth might do about gun control or why some people are denied the rights and opportunities their neighbors have, well that’s because fantasy is not quite as far-fetched and detached from reality as my shocked friend might think.

God created the world in six day and on the seventh s/he rested…and may well have deservedly read Lord of the Rings.

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Here’s to whatever it takes for each of us to continue the journey we’ve chosen!

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Alon Shalev writes social justice-themed novels and YA epic fantasy. He swears there is a connection. His latest books include: Unwanted Heroes and the 2013 Eric Hoffer Book Award for YA – At The Walls Of Galbrieth. Alon tweets at @alonshalevsf and @elfwriter.   For more about the author, check out his website.

 

Turn Write At The Next Junction

Family vacations are always special for my little clan. Once a year, we pack up our considerable collection of camping gear and head to the mountains, lakes and redwoods. Without Internet and electricity, we have no choice but to hike, fish, and enjoy beautiful Northern California and Oregon, and each other. This year there were two highlights. We all followed my eldest’s passion for archery and it has hopefully become a family hobby.

Two years ago. I wrote the first Wycaan Master book together with my eldest son. I have blogged about this previously. Last year, I wrote the second book before we went away and each night, we sat around the campfire or snuggled in my tent as I read to them a few chapters at a time.

This year, we followed suit, reading the third book of the series. Everyday I waited with anticipation to read and treasured their responses. As the books have become more intricate, my youngest (now 9 years old) sometimes had a hard time following and peppered me with questions, often later that night when he was supposed to sleep, or the next day in the middle of another activity.

Now I know that family are not supposed to be considered as impartial critics. In truth, they had a lot of constructive criticism and suggestions, most of which I adopted. But I cannot imagine enjoying the level of engagement that they experienced and expressed from anyone else.

Back in the Bay Area and it is time to make major decisions. There is time as I outsource the books for some professional editing, but I am considering alternative options to publish the series.

A fascinating conversation with a representative at a publishing house with a long history of epic fantasy titles has left me wondering how long to walk the traditional path. She told me that they spent considerable time discussing the option of signing me even though they had previously made a business decision to stop publishing in this genre. It just doesn’t make business sense in the current economic climate, she told me. It has nothing to do with the quality of your work.

I feel a degree of frustration as I have been watching other fantasy authors and their respectable and consistent ranking on Amazon.com. Daniel Arenson, who is the author of the Requiem series and others, announced the following at the end of June:

“100,000 books sold. Bloody hell. You bought 100,000 of these silly books about dragons, swords, and spells. You’re nuts. But THANK YOU, readers. It’s been a crazy ride.”

I have no doubt that Mr. Arenson worked extremely hard to get to this significant landmark. He wrote great books and went out and did it by himself.

I congratulate him…and wonder.

 

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Alon Shalev is the author of The Accidental Activist and A Gardener’s Tale. He has written three epic fantasy novels and the first reached the Quarter Finals of  the Amazon Breakthrough Novel Award as of March 2012. More on Alon Shalev at http://www.alonshalev.com/ and on Twitter (@elfwriter).