My Secret

Apr6

Friday night, a Creative Writing Major asked me what was my ‘secret’. I like this question because I can respond that if I tell them, then it is no longer a secret. The truth is, it is not secret, and neither do I have any claim to originality. You will find these ideas in a dozen books and blogs.

What is important here is that they work for me. We are all different and live in different life circumstances. But I have three recommendations that I believe could resonate with others:

1) Write every day – writing is like working out. Go to the gym or wherever you work out every day and teach your body to expect it. Likewise, when you write every day, your brain settles into a groove and the process (like those bench presses) become more natural.

It helps me to set goals. I do this monthly and they are typed up and next to my desk. Keep them real and attainable.

What do you do when you finish your first novel? Begin to write your second. Have a glass of wine first to celebrate, by all means, but then get back into it.

Hit the gym and the keyboards every day.

2) Put yourself out there as a writer – if you don’t take yourself seriously, no one else will. Go to a writer’s group, a lecture circuit, conference, workshops, wherever there are writers. Become a member of the community. Start to think, act and behave like a writer (I’ll leave the details to you). Last night, at my non-profit’s annual fundraiser, I put my trilogy in the silent auction. Though I never hide my ‘other’ life, it was surprising how many students and donors came up to me and said: “I never knew…”

3) Learn the Craft – I know I have mentioned these books before, but I read annually. One is Stephen King’s On Writing, and the other is Sometimes The Magic Works by Terry Brooks. I believe that anyone who wants to write should read the former, and anyone who wants to be a fantasy writer (or a mensch) should read the second.

There is more to this point than just reading a How-To. Take an author who you admire and learn their work. Read their books first to enjoy a good story, but then read them again to understand their plot arc, character development, world-building, etc. Analyze what they do well and emulate. I do not mean copy. Take their techniques and blend with your imagination.

You might do well to apply this to how they sell their books. But here I would suggest a word of caution. Do not try to learn marketing from an A-list author. Choose someone who is five years ahead of you and follow them. Don’t come to me if you get a restraining order, I mean follow their online platform and certainly, if they are in town for a book reading or writer’s conference, then go.

A man I have my eye on (and I am referring to his success as an up-and-coming fantasy author) is Daniel Arenson, He has just released a new book – Requiem’s Song – congratulations sir. My youngest has just begun the first Requiem having heard my eldest and myself enthuse about it. He has hardly lifted his head from the book all weekend.

If my ‘secret’ doesn’t work for you, find someone else’s. I won’t be offended, I promise. While we are on the topic: Authors – What is your secret” Please share in the responses or consider a guest post here.

Have a great week everyone.

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Alon Shalev is the author of the 2013 Eric Hoffer YA Book Award winner, At The Walls of Galbrieth, The First Decree, and Ashbar – Wycaan Master Book 3 – all released by Tourmaline Books. Shalev is also the author of three social justice-themed novels including Unwanted Heroes. He swears there is a connection. More at http://www.alonshalev.com and on Twitter (@elfwriter). Hang out with Alon on Google+

The Pressure To Produce – An Author’s Perspective

Mar16

Rarely does a week without me being asked when the fourth Wycaan Master book is coming out. Let me be very clear: I am absolutely chuffed (ecstatic in my new country’s vernacular) that people ask and truly humbled that readers care enough to ask and want the next installment.

Most of these questions come from young people, the generation of instant gratification. You click and you get it. It is hard to explain that it takes 5-6 months to write, a further 2-3 to edit, and another couple to publish. I have set a goal of a book a year, and I don’t believe I can produce more. Those who crank them out (or have others write for them) are, I suspect, doing themselves a disfavor, even if they sell well.

I can’t help thinking that unless you blindly follow a strict formula, there needs to be some creative downtime and an opportunity to mull over what has happened and where the series might be going. I’m trying to work a good wine or whisky analogy, but failing dismally. Everything needs to ferment and you need to burst into the next book, not start still breathless from the last climatic battle.

I am, however, waiting on two ‘next installments.’ The third Magicians book by Lev Grossman is due out in the fall and then there is that author I dare not mention who takes a couple of years to write each tome.

In total hypocritical mode, I have to say I am impatiently waiting for these books. It is really a compliment that readers bond with the characters and want to see how they develop.

But it is also pressure. The need to maintain a creative energy is perhaps akin to working out and keeping your body at a weight or suppleness that age and gravity take issue with. We know that our bodies react better when we work out regularly, and sometimes I think that it is the same with writing.

If I was to give one piece of advise to a beginning writer, it would be to cultivate a daily practice, whether writing a chapter of your novel or blogging, but not your shopping list. I only write a first draft of a novel in half a year, the other half as explained above is for editing, production and promotion.

While I embark on a novel with a lot of excitement there is also apprehension as I begin to work those creativity muscles and feel the soreness and fatigue. This feeling disappears as I settle into a rhythm and the plot reveals itself to me.

And if I have doubts, or feel lethargic, I always have those readers who earnestly ask: “When’s the next book coming out?”

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Cinderella The Savage and Saruman The Sweet

Mar9

A common question that I field at readings is how/why I chose the name of a particular character? I find it surprising because I would never have thought to ask such a question of my favorite authors. Either I considered their names a perfect fit (and so never thought about it), or the author probably didn’t remain my favorite for long.

But it is a good question. A name, particularly for a protagonist or main character, is a significant part of the experience. If it appears ten times on every page and gets stuck in your throat, it is either a big problem or you need some lozenges on hand. And if we are talking about a series, then that character is going to be around for some time.

R.A.Salvatore, one of my role models and favorite authors, challenges us with his drows.

With the fourth Wycaan Master novel safely ensconced in the hands of my editor, I did what every author without a life or with a compulsive disorder does and began Book 5. My dear friends, Seanchai, Rhoddan and Sellia, have appeared in every book, so we are closing in on a half million words by the time I finish this one. I am trying to restrain myself from discovering how many times each name has appeared.

Having attended a number of events with people who have actually read my novels (they exist!), I discovered that everyone pronounces Seanchai differently. I am particularly proud of his name and love being asked why I chose it. In Celtic culture, a Seanchai was a traditional storyteller and, in my books, the Wycaan magic that our protagonist learns is based upon words and stories.

While providing what I hope is a cool answer, I see in their expressions how it is difficult that people struggle to say or hear. I am, of course, the worst offender. My non-existent Celtic notwithstanding, I have spend a good part of my life in the Middle East, where we sound like we are clearing our throats every time we put a ch together. It can be unsettling at first, because you flinch thinking the person is about to spit on you. but a serious ch is essential to the language and I worked very hard to master it.

More locally, I discovered people use che as in the name of the Cuban revolutionary. At a recent event, two friends decided to help me with a more interactive reading, each taking different parts, and each inevitably pronouncing Seanchai differently. We had a blast, but I wonder how those in the audience who had not read any of the series coped.

I guess it doesn’t really matter until the movie comes out right? And by that time, pronouncing his name will be the last thing on this elated author’s mind. Slightly more realistically, I would love to produce an audio book since I derive such pleasure from them on my long, daily commute.

Ironically, I have no idea where the name Rhoddan came from, I really don’t. I was looking for something that suggested stability and loyalty – go figure – but I feel the name fits perfectly. Certainly, the upside is that everyone agrees on how to pronounce his name, so hey, he can stay alive…for now!

The Greeks deserve credit for conveying much about their characters through names. Zeus is truly a name fit for a god and the king of the gods at that. And how would you react if your daughter told you that she was dating a dude named Hades or Loki? Lock her in her room, I’m sure. Thor sounds like a badass, and Aphrodite – well, best I leave that to your own imagination.

Moving to our own gods, and I think the old professor did a pretty good job all round, particularly with his hobbits. Bilbo Baggins is already lovable and you have only seen his business card. Friendly, courteous, and clearly one who drinks tea, eats Second Breakfast, and has a clean handkerchief in his pocketsss along with, of course, a ring of apocalyptic power. Who doesn’t these days?

Tolkien did so well naming his hobbits – see this awesome list – and he nailed it with Gollum. If a name conveys considerable information, we understand that this is one twisted fella, with a name that just sticks in your throat.

Ilana, since you ask, comes from the Hebrew for tree. I chose this quite deliberately as I was looking for something stable, beautiful, and important to the existence of the characters around her. Alon means oak in Hebrew, so you see I have an affinity with trees, and At The Walls Of Galbrieth was conceived in a beautiful ancient redwood forest.

The names of minor characters is also important as an author spends more limited time extrapolating their characteristics. Since they appear and disappear so often, you want these names to be remembered and to also convey something about the characters. Certainly, when you have over a thousand characters stretching over several hefty tomes, yes I’m talking about you, Mr Martin, this becomes especially challenging.

There is an advantage when reading ebooks, that you can search back to find references to a character, but this is impossible in an audiobook, and while a glossary of characters is helpful to flick through in most circumstances, it is not recommended while driving and listening to the audio book. App anyone?

What is your favorite name for an epic fantasy character? Which author shines at their selection? And which character does not fit the image you imagined from the name?

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When Authors Reach For Immortality

Feb11

Recently, I listened to an interview with the famous Israeli author, Amos Oz, a literary icon I grew up admiring. Now, well into his 70’s, he is as vibrant and inspirational as ever. There was something he said in the interview that resonated with me. He claimed to have made up a number of words that he used throughout his books. He was stoked one day when, while in conversation with a cab driver who did not recognize his passenger, the man used one of Amos Oz’s words. Oz suggested that his modest contribution to the Israeli language was his own brush with immortality.

If this is so, I am quite proud of my own. When reading the manuscript of my first YA epic fantasy novel, At The Walls of Galbrieth, which won the 2013 Eric Hoffer Book Award for YA, to the Berkeley Writer’s Group, the female members of the group took exception to the term she-elf to delineate my female elves from males.

And so, after much discussion and debate, she-elves asserted themselves as elfes, and even saw the former term as an insult throughout the Wycaan Master series. Fast forward three years, and a newer member of the group while presenting his YA epic fantasy novel, used the same word, believing it part of the genre. I was, and remain, chuffed every time he uses the word.

A friend from your writer’s group, is certainly a far cry from a random taxi driver (though no Israeli cabbie is ever random – you have to take a cab in Israel to appreciate them) of course. But I am hardly comparable to Amos Oz, an author widely expected to win the Nobel Prize for Literature.

And so I offer elfe to the epic fantasy world, along with calhei (elf children) and ahdahr (elf father). Last week, I mentioned that, while I have sent the manuscript of Book 4 to the editor, I am struggling with a title. The protagonist is a female, so I guess at least I have one word worked out!

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The Great Author Gold Rush

Jan27

Last week, Amazon announced the dates for the Amazon Breakthrough Novel Awards 2014 (ABNA). This was the signal, across the country, that sent thousands of writers, novelists, and dreamers, scurrying into our offices, corners, coffee shops, and wherever else people of our ilk perch to write their novels.

Ten thousand will be allowed to enter a novel, an excerpt and a pitch, click on submit, and then lean back to spend three months dreaming of future fame and glory. It is the writer’s lottery ticket and the adrenaline is flowing.

Part of the magic around this competition is that it is the ultimate democratizing of publishing. All who enter receive equal access to the judges, the fans, and the agents who hover on the periphery. No more ambushing agents in expensive Writer Conference bathrooms (yes it happens), no more trips to the post office with unsolicited manuscripts, no more trying to convince a friend who knows someone who knows…

Click on the button and let cyber-nature take its course. If your manuscript is intriguing, your pitch compelling, and your craft sound, you stand as good a chance as the other 9,999 entries. Personally, I prepared my acceptance speech, good for ABNA, Nobel, the Oscars or Oprah!

And then there is ABNA Anonymous (not its real name – see Createspace website), a glorious plethora of online forums wherein the hopeful gather to ask questions, hypothesize, vent frustrations, and enjoy a communal glass of wine without needing to drive home.

I have entered two novels that both reached the Quarter Finals, the last 250 contestants. Whilst the semi finals proved elusive, Unwanted Heroes was picked up by Three Clover Press, and At The Walls Of Galbrieth went on to win the 2013 Eric Hoffer Book Award for YA.

A good friend, Francine Howard, also reached the Quarter Finals with Pages of a Tennessee Journal and went on to become an Amazon Encore author, signed up by Amazon’s own publishing house. The link also has a lovely interview with Francine further down the page.

So here’s to another successful year for the Amazon Breakthrough Novel Award and all those who bravely enter. Reaching the final destination would be nice, but the journey is a great ride. Enjoy it!

Now, if you will excuse me, I have a pitch to polish!

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My First You Tube Book Video

Dec9

Thank you so much to the folks at Slashed Reads and, in particular, Robin Austin, for taking the time to generously produce this 90 second You Tube video. Please take a moment to visit their website and check out the other featured authors.

Let me know what you think of it in the comments below.

We are a week away from the epic fantasy celebration at Games of Berkeley – next Sunday at 3pm. I really hope you can come and we will try to show it on a Google+ Hangout.

If you have any questions that you would like answered at the event, please take a moment to write them in the comments and I will pass them on to the facilitator, Joanna Phoenix. For details of the event, please click here and let me know if you have any questions.

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Putting the THANKS in Thanksgiving

Nov24

Last week Amazon held a KDP 3-Day Promotion of At The Walls Of Galbrieth. I put a lot of work into this and hoped you enjoyed the blog posts, the tweets, and the messages . I received a lot of requests to share results, especially from the amazing friends, many of whom I have never met, but who sent out emails, retweets, +1’s (Google+), and spread the word on Facebook.

I wish to thank over 4,300 people who downloaded At The Walls Of Galbrieth – surely it couldn’t all have been my mother? My author rank broke into the top 10,000 and, for a short while, I held the top rank in three fantasy categories.

If you have enjoyed the read, please check out The First Decree and Ashbar. Also take a few minutes to post a review on Amazon. I am learning how important it is to have many reviews ands how it impacts Amazon’s decision who to promote.

While this has been a virtual effort, we will celebrate a year when the second and third books came out and the first won a national award. If you live in the San Francisco Bay Area, please join me at the super-cool Games of Berkeley on December 15 – details here.

Have a great Thanksgiving,

Alon

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Thank You!

Nov19

It is 30 minutes before the end of Amazon’s KDP 3-Day Promotion of At The Walls Of Galbrieth. I hoped you enjoyed the blog posts, the tweets, and the messages over the last three days.

If you downloaded At The Walls Of Galbrieth – thank you (if not – you still have 30 minutes!). I do not have results at the time of writing, but I so appreciate the amazing support I have received throughout this wild adventure since the initial summoning of the Wycaan Masters four years ago.

This is how it all began – deep in a redwood forest.

One door closes and another opens. We are celebrating a year when the second and third books came out and the first won a national award. If you live in the San Francisco Bay Area, please join me at Games of Berkeley on December 15 – details here.

In January 2014, the manuscript of Book 4 will go to the ruthless hands of my editor and I will begin writing Book 5. Such is the pace as the journey continues. I never thought I would get here and know I could not have done so alone.

As our mutual friend, Bilbo once said:

“You step into the Road, and if you don’t keep your feet, there is no knowing where you might be swept off to.”

Thank you for your companionship along the road.

Alon

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Alon Shalev is the author of the 2013 Eric Hoffer YA Book Award winner, At The Walls of Galbrieth, offered by Amazon.com for FREE on November 17-19. The sequel, The First Decree, and Ashbar – Wycaan Master Book 3 are all released by Tourmaline Books. More at http://www.alonshalev.com and on Twitter (@elfwriter). Hang out with Alon on Google+

The Journey Just Gets Better

Oct7

It has been quite a week with the release of Ashbar – Wycaan Master Book 3. I am feeling slightly stunned by the closure of the first trilogy. Like At The Walls Of Galbrieth and The First Decree, Ashbar is a self contained story as well as the third in a series.

There is a lot of closure, though not enough to stop the next trilogy from beginning, and I feel a certain sense of forlorn, perhaps as a parent feels when their children leave the nest. I know the remedy to this – plunge into writing the next book. As the wise saying goes: “One trilogy closes, another opens.”

Thank you to everyone who bought Ashbar over the weekend and enabled it to pick up a credible ranking. Please let me know what you thought of it, once read, and leave a review on Amazon. I am surprised at how important these reviews are in terms of trackable purchasing actions and sales ranks. If you have not yet bought it, please invest the $2.99 this week, to help move it to a higher ranking.

I just want to take a moment and thank the incredible support team behind me.

Monica Buntin is my editor. I send her a jumble of about 100,000 words and she makes sense of them. I once had the audacity to tell her that I was sending a pretty clean manuscript. She had the good manners not to respond to that comment, but that didn’t deter her from cutting about 10% of the book and offering (correct) critique on every page.

Oh well. I learned my lesson. Editors are an eclectic breed and I have written about them before. They need authors or they will have nothing to edit and yet have to, I am sure, tolerate an awful lot of ego. When an author finds a good editor and one who clicks with them, they have a rare asset and would do well to keep them.

William J. Kenny, a fantasy author in his own right, designed the covers for all three of the Wycaan Master books. One day, I would like him to reveal the creative process in depth. For now, I am content to consider it magical. I send him a couple of paragraphs with my ideas and he sends me a crude image. He takes my response and produces such a complete picture. I am really in awe of him. If I could draw anything better than deformed stick people, I would love to give the process a go.

Then there is Jeny Reulo from FastFingers Book Formatting Services, who designs and formats the interior of the books. Her willingness to make changes and attention to detail is amazing. The interior design of a book, if done well, does not garner any attention, but it is a crucial element in the reader’s experience. The interior designers are often the unsung heroes of the expedition into producing a book.

Finally, a big appreciation for my wife Ariela. I am sure she releases a big sigh of relief on the day that I finish writing a manuscript and probably an even bigger sigh of exasperation when, the following week, I begin writing the next book! My absences, both physical and mental, create a void she needs to fill, and she does it with grace and understanding.

This series began as a fun, family project, deep in a redwood forest. My sons were a part of this strange journey, from the prologue in Chapter 1 of At The Walls Of Galbrieth, to the final climax in Ashbar. Earlier this summer I read them a rough first draft of Book 4, and, four years on, it remains an integral part of what I hope and believe is a powerful journey we will share in our memories forever.

Where it all began – deep in a redwood forest.

It really doesn’t get any better than that. Once again, thank you to all who buy, read and review the Wycaan Master series. Your time is precious, the options of good books to read vast, and I am honored that you choose to open and read my books.

Thank you for sharing in the journey of the Wycaan Masters.

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Alon Shalev is the author of the 2013 Eric Hoffer YA Book Award winner, At The Walls of Galbrieth, Wycaan Master Book 1 and the sequel The First Decree, both released by Tourmaline Books. Ashbar – Book 3 is the third in the series, released in October 2013. Shalev is also the author of three social justice-themed novels including Unwanted Heroes. He swears there is a connection. More at http://www.alonshalev.com and on Twitter (@elfwriter).

A Prime Read!

Oct2

“Hey Dad. Do we have Amazon Prime?”

“Sure son,” I reply.

“Great. We can get your ebooks for free .” He pauses for a few moments, perhaps pondering his own statement. “Err Dad. Do many people have Amazon Prime?”

“I believe it’s growing in popularity,” I say, invoking my fatherly privilege to all knowledge.

Actually, Morningstar analyst R.J. Hottovy published a report in March 2013 that claimed Amazon Prime membership had more than 10 million at the time of writing. Shame I didn’t have the use of Google during our discussion.

“So for all our hard work, and the fact that At The Walls Of Galbrieth won a fancy award, anyone can now get it for free? That sucks.”

“It’s like a library,” I say, not sure whether I want to convince him or myself. “People can now borrow the ebook and it will help fantasy readers to learn about my writing and the Wycaan Master series.”

“But they get it for free?” He has a certain skeptical frown that develops during adolescence, when teenagers begin to discover their fathers are generally making up fatherhood as we go.

“They do,” I gulp a glass of water. “But this is good for my market penetration.”

Big mistake. Remember: talking to teenager.

“Look son. You know how you are always complaining that you don’t have money to buy books?”

“You mean video games and a Harley, right?”

“Well think how many teenagers won’t have to deal with that problem now. They can borrow my book for a month on Amazon.”

“It’s still free, right?” Major teenage frown now.

“If you have Amazon Prime,” I add.

“Where did you get this idea?”

“From a marketing book that focused on Amazon.”

“How much did you pay for this smart book, Dad?”

“I didn’t,” I reply. “I borrowed it for free from Amazon Prime.”

It has taken me a while to understand the concept of Amazon’s Lending Library, but the idea that I can get my book out there quickly is very tempting. If you are an Amazon Prime member, you can indeed now borrow the ebook.

While there is no necessity, if you do so, please leave a review and help me convince my son and his father.

At The Walls Of Galbrieth will be in Amazon’s KDP program until the end of 2013. Enjoy, catch up. Book 3 should be out any day soon.

UPDATE: Ashbar – Wycaan Master Book 3 was released today in paperback. Here is the link. The ebook should be available next week.

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Elfwriter

A Fantasy Author

Category Archives: Writing Process

When Authors Reach For Immortality

The Great Author Gold Rush

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